Campus Life

Photo Gallery: Texas A&M [Power] House At SXSW

Experience all the sights and sounds from Texas A&M [Power] House at SXSW March 10-12.
By Texas A&M University Division of Marketing & Communications Staff March 10, 2019
Shakey Graves performs at the Texas A&M X Champion Showcase at SXSW.
Shakey Graves performs at the Texas A&M X Champion Showcase at SXSW.
Mark Guerrero/Texas A&M Marketing & Communications
Shakey Graves performs at the Texas A&M X Champion Showcase at SXSW.
Shakey Graves performs at the Texas A&M X Champion Showcase at SXSW.
Mark Guerrero/Texas A&M Marketing & Communications
Shakey Graves performs at the Texas A&M X Champion Showcase at SXSW.
Shakey Graves performs at the Texas A&M X Champion Showcase at SXSW.
Mark Guerrero/Texas A&M Marketing & Communications
Shakey Graves performs at the Texas A&M X Champion Showcase at SXSW.
Shakey Graves performs at the Texas A&M X Champion Showcase at SXSW.
Mark Guerrero/Texas A&M Marketing & Communications
Shakey Graves performs at the Texas A&M X Champion Showcase at SXSW.
Shakey Graves performs at the Texas A&M X Champion Showcase at SXSW.
Mark Guerrero/Texas A&M Marketing & Communications
Shakey Graves performs at the Texas A&M X Champion Showcase at SXSW.
Shakey Graves performs at the Texas A&M X Champion Showcase at SXSW.
Mark Guerrero/Texas A&M Marketing & Communications
Texas A&M University President Michael K. Young discusses the challenges and opportunities facing universities during a live taping of Texas Monthly's National Podcast of Texas at SXSW.
Texas A&M University President Michael K. Young discusses the challenges and opportunities facing universities during a live recording of Texas Monthly's National Podcast of Texas at SXSW.
Mark Guerrero/Texas A&M Marketing & Communications
The Reimagining Public & Private Partnerships panel at Texas A&M [Power] House during SXSW featured Army Futures Command Gen. John M. Murray, Texas A&M System Chancellor John Sharp and Texas Tribune Editor-In-Chief Emily Ramshaw.
The Reimagining Public & Private Partnerships panel at Texas A&M [Power] House at SXSW featured Army Futures Command Gen. John M. Murray, Texas A&M System Chancellor John Sharp and Texas Tribune Editor-In-Chief Emily Ramshaw.
Mark Guerrero/Texas A&M Marketing & Communications
Kyle Clark (right): “It always has to come back to creating emotional connectivity to the consumer. World building is nothing if you can’t find a way for the consumer to actually have some sort of relationship or emotional connectivity. It’s not just about the pieces and parts and the physical details of the world. It’s how they impact the user. There needs to be a home for stories.
Kyle Clark (right): “It always has to come back to creating emotional connectivity to the consumer. World building is nothing if you can’t find a way for the consumer to actually have some sort of relationship or emotional connectivity. It’s not just about the pieces and parts and the physical details of the world. It’s how they impact the user. There needs to be a home for stories.
Mark Guerrero/Texas A&M Marketing & Communications
CRAY performs a DJ set at Texas A&M [Power] House during SXSW.
CRAY performs a DJ set at Texas A&M [Power] House during SXSW.
Mark Guerrero/Texas A&M Marketing & Communications
Texas A&M President Michael K. Young plays Fortnite at the Texas A&M [Power] House during SXSW.
Texas A&M President Michael K. Young plays Fortnite at the Texas A&M [Power] House during SXSW.
Mark Guerrero/Texas A&M Marketing & Communications
FaZe Clan pro gamers Tennp0 and Nate Hill at Texas A&M [Power] House during SXSW.
FaZe Clan pro gamers Tennp0 and Nate Hill at Texas A&M [Power] House during SXSW.
Texas A&M Marketing & Communications
Texas A&M [Power] House at SXSW showcased the ways Aggies are recharging, refueling and reimagining the future.
Texas A&M [Power] House at SXSW showcased the ways Aggies are recharging, refueling and reimagining the future.
Mark Guerrero/Texas A&M Marketing & Communications
FaZe Clan pro gamer Nate Hill livestreams from Texas A&M [Power] House during SXSW.
FaZe Clan pro gamer Nate Hill livestreams from Texas A&M [Power] House during SXSW.
Mark Guerrero/Texas A&M Marketing & Communications
FaZe Clan pro gamer Tennp0 livestreams from Texas A&M [Power] House during SXSW.
FaZe Clan pro gamer Tennp0 livestreams from Texas A&M [Power] House during SXSW.
Mark Guerrero/Texas A&M Marketing & Communications
A line forms outside of Texas A&M [Power] House at SXSW.
A line forms outside of Texas A&M [Power] House at SXSW.
Mark Guerrero/Texas A&M Marketing & Communications
A line forms outside of Texas A&M [Power] House at SXSW.
A line forms outside of Texas A&M [Power] House at SXSW.
Mark Guerrero/Texas A&M Marketing & Communications
Flemings in Downtown Austin transformed into Texas A&M [Power] House at SXSW.
Flemings in Downtown Austin transformed into Texas A&M [Power] House at SXSW.
Mark Guerrero/Texas A&M Marketing & Communications
Texas A&M [Power] House guests had an opportunity to win exclusive Champion apparel.
Texas A&M [Power] House guests had an opportunity to win exclusive Champion apparel.
Mark Guerrero/Texas A&M Marketing & Communications
Open gaming at the Texas A&M [Power] House during SXSW.
Open gaming at the Texas A&M [Power] House during SXSW.
Mark Guerrero/Texas A&M Marketing & Communications
Open gaming at the Texas A&M [Power] House during SXSW.
Open gaming at the Texas A&M [Power] House during SXSW.
Mark Guerrero/Texas A&M Marketing & Communications
The Texas A&M [Power] House Launch powered by MTN DEW AMP GAME FUEL, which featured live streaming and gaming from FaZe Clan’s Nate Hill and Tennp0.
The Texas A&M [Power] House Launch powered by MTN DEW AMP GAME FUEL, which featured live streaming and gaming from FaZe Clan’s Nate Hill and Tennp0.
Mark Guerrero/Texas A&M Marketing & Communications
Texas A&M [Power] House at SXSW showcased the ways Aggies are recharging, refueling and reimagining the future.
Texas A&M [Power] House at SXSW showcased the ways Aggies are recharging, refueling and reimagining the future.
Mark Guerrero/Texas A&M Marketing & Communications

Texas A&M University returned to Austin for SXSW Interactive Festival for its third year March 10-12 at Texas A&M [Power] House for three days of panel discussions, activations and live entertainment.

Activities kicked off Sunday night at Flemings in Downtown Austin with the Texas A&M [Power] House Launch powered by MTN DEW AMP GAME FUEL, which featured live streaming and gaming from FaZe Clan’s Nate Hill and Tennp0. Singer-producer CRAY also performed a DJ set.

Activities picked up again Monday with the Texas A&M X Champion Showcase headlined by Shakey Graves and the first two of four panel discussions.

Funding for Texas A&M at SXSW was made possible through brand licensing revenues, without the use of tuition dollars.

Media contact: tamunews@tamu.edu.

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