The videos on TylersReelFishing range from educational tips to fun challenges and interviews with other anglers. (TylersReelFishing)
Anderson has been fishing since he was just three years old and was introduced to the sport by his grandfather.
“I have vivid memories of my grandpa taking me fishing for bluegill and bass off our dock on Lake Travis; He was my fishing buddy growing up,” Anderson said.
His passion was the impetus for starting his business.
“Every entrepreneurial venture has to start as a passion,” Anderson said. “And that is where TylersReelFishing started; a passion for the outdoors and catching little green fish.”
The videos on TylersReelFishing range from educational tips to fun challenges and interviews with other fishermen. “With YouTube, you can really create whatever content you desire” Anderson said. “I have several video series that I plan months in advance.”
All of these videos take a lot of time to develop, film, and edit before they can be added to his channel and deemed ready for viewers. In addition to the stress of creating entertaining content, the pressures of owning a business as a student can really stack up. In addition to working toward a major in telecommunications, Anderson is pursuing a minor in visualization, has a second channel dedicated to his love of music, and handles the daily minutia of running a business. When asked what the most challenging part of being a student business owner is, Anderson resolutely said balancing his time.
“As a 21-year-old college student, I want to go hang with my friends a lot, but I know that if spend too much leisure time, my business will not [be] as successful as it could be,” he said.
Entrepreneurs have to make tough decisions when it comes to their most valuable resource, time.
“My favorite quote about entrepreneurship says this: ‘Entrepreneurs work now like no one else would, so they can live like no one else will,'” Anderson said.
In the end, the extra time Tyler has poured into his business has been worth it.
“I love meeting people and hearing stories, and owning my own business has allowed me to interact with people all around the world,” Anderson said.
When asked what his plans are post-graduation, Tyler is certainly interested in pursuing entrepreneurship as a career.
“I definitely want to stay in the fishing industry doing videos, but could see myself starting other businesses outside of fishing especially in the software and Ecommerce areas,” he said. “I just love people and learning more about their stories.”
This article by Stephanie Burns originally appeared in Mays Impacts.